Inn Style: The revenue generating booking system for Self-Catering and Holiday Lets

booking system

Written By: mat

Published On: November 7, 2024

Ok so you’re probably instantly thinking “big claim guys” and it is. At Inn Style though, we back up our claims easily… by building epic features to help generate our customers additional revenue. As I write this, I’m wondering how exactly I can demonstrate the full list without just listing everything we do like some sort of shopping list. Luckily for you folks reading, this ain’t my first rodeo. 

Inn Style’s booking system has one primary goal in existence; to empower our owners as much as possible to generate as much direct booking revenue as they can in order that the reliance on OTAs is reduced. Our view is that the likes of Booking.com and AirBnB should be used to maximise occupancy, rather than generate it. Our system is packed full of features and whilst it may be a shopping list to you, to us it is a way of life.

How does Inn Style’s booking system make the life of a Holiday Let owner easier? 

What sets us apart from the others? Well everything really. We’ve worked with self-catering properties for over a decade now and we know our owners inside out. We’re proud to know every single one of our properties by name and we don’t mean the businesses – the owners, the managers, the staff and even the cleaners.

Our support from the moment you step into our world, and allow us into yours, is second-to-none. We will work with you, your website designer and anyone else who needs to get involved to set you up for success. Once you’re in, you’re part of the family and our support is on hand to solve your issues and provide advice whenever you need it. Whilst the human element of what we do is extremely important, our booking system stands up to your requirements too. 

Sounds great eh? Well it is. Our support team are all industry types, having worked in or owned hotels or coming from an OTA background, between them they know every tiny detail about the market, how to operate successfully and most importantly the issues facing accommodation owners every day. It’s what helps them, help you. We love the fact that the moment we know who you are, you’re already a part of the community. From first sales contact, to demoing the system and then onboarding and using the system, we’ll be there with you every step of the way. 

I know, I know, switching systems is intimidating and a lot of admin work. Well, we’ve got your covered there too. We’ll simply collect your details via a document, along with any past and future bookings you want in the system, and do the heavy lifting for you. Also, it’s free. Unless you’re dumping 5 years of past booking data in, we won’t charge you a penny for setup. Pretty cool, right? 

Want to know something else pretty cool? We can have you set up in two shakes of a lambs tale (as little as 30 mins) but if you’re a complicated account, it may take a little longer (full disclosure is great). Whichever account type you are, we’re the right fit for you. Now let’s tell you  a bit more about the money we’ll help you make…

Features designed for revenue generation…

Ok then, down to business. Let’s start with the basics. With Inn Style’s booking system you’re able to utilise length-of-stay pricing to manage your short-stay, weekly, or monthly rentals – or simply implement price-per-night pricing to keep things consistent. With complete control over how you publish rates at any time with pricing to support your accommodation, it’s easier done than said. 

Want to take control of your changeover days? Easily done. You can specify check-in and check-out dates on your self-catering property dashboard, giving you complete control of your availability, reducing your admin on changeover days. Use this feature to control the flow of arrivals and departures at your properties and simplify the running of your self-catering accommodation.

Right, so now people can book, let’s talk about how Inn Style’s booking system helps generate increased direct booking numbers, upsell your extra and draw bookers into the funnel…

Let’s focus first on getting bookers into the funnel. It goes without saying that everyone loves a special offer. Setting up a Promo on your Inn Style’s booking system for quieter months or days of the week will entice your guests to book. These can be run in line with your social media & email campaigns to ensure maximum coverage. Why not utilise eyecatchers too to get those new website visits interested in booking from the moment they land on your website. Use eye-catchers for anything you want to promote to your guests, such as new promotions, selling gift vouchers or advertising upcoming events.

If you are intending on providing a special rate, for example to guests who have stayed previously via an email campaign, secret closures on Inn Style’s booking system allows you to create a specific rate with a unique secret code that only allows the guests with the code to book. We love creating simple yet effective ways for our owners to generate extra revenue for quieter periods or when occupancy isn’t where they want it to be, secret codes is the ideal solution for users wanting to remedy that.

Want to help guests make someone else’s day? With Inn Style’s booking system, owners can allow guests to purchase gift vouchers or refund a guest’s stay to secure the booking. Gift vouchers are great in generating additional cash flow for your accommodation by securing guaranteed revenue, future bookings and increasing the appetite for repeat customers. Why not make the most of this feature by showcasing gift vouchers on your website, utilising the customisable design feature…

One thing that helps self-catering properties stand out from the crowd is their ability to offer bespoke extras to the guest’s stay. With Inn Style’s booking system optional extras feature, you can upsell these extras easily as part of the booking journey and generate additional revenue from each booking. We’ve seen these utilised in so many different ways, bottles of champagne for special occasions or hampers of locally sourced produce, there’s no end to what owners can use this feature for. 

I’ve saved my favourite for last… Guests sometimes cancel their reservations or fail to show up for their stay. The Waiting List feature on Inn Style’s booking system gives you the ability to quickly fill these open rooms by offering them to other guests who have shown booking intent through the integrated booking engine on your website. This epic feature provides a better occupancy rate and reduces revenue losses for you.

Ok, so it was a bit of a shopping list, but at least you know now that Inn Style is THE booking system for self-catering and holiday let businesses. We’d love to show you around the system and prove that we can increase your direct bookings. If you’re interested, book a demo here.

I’ll leave you with a little success story of one of our most recent South African sign ups. Timeless Farm compared Inn Style’s booking system to other systems available to South African accommodation owners, and with us, found what they were looking for. Their use of all of Inn Style’s booking system features and ensuring they have regular support from the Product Support Team, coupled with their clear direction for providing the best guest experience, has provided a recipe for success.

If you want to join the community and benefit as Timeless Farm did, you know where to find us!

If you have any further questions, please do reach out to us via the chat facility on the Inn Style website, or email contact@innstyle.co.za.

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